Industry conferences can be so painful. It’s hard to listen to back-to-back break-out sessions without your mind overflowing. Once my brain is full (which doesn’t take much), I can hardly tolerate another 30 slide, text-heavy Power Point that forgets to take the audience into account. By the end of the first day, audiences are begging for a … [Read more...] about A Packed Room: Tip #1 for Attracting and Keeping Your Audience at a Conference
The (Business) World is Flat
Most of us stare at a computer screen all day. A 2-D world that strains the eyes and overstimulates the brain. And, our presentations tend to be the same... 2-D slides. Our eyes are tired. The audience's eyes are tired. So, how can you break through? Use a prop. Find something relevant to your talk and bring in that ACTUAL thing. … [Read more...] about The (Business) World is Flat
Good morning, my name is…
I could mouth the opening lines of 98% of business presentations along with the speaker verbatim: "Good morning. My name is [Name here] and I am the [Position Here]. Today, we are going to talk about..." [CLICK. AGENDA SLIDE] [READS AGENDA]" Yawn. Where's the suspense? The interest? The creativity? I know, I know. You're … [Read more...] about Good morning, my name is…
The formal power of uniforms
In the study of compliance-gaining, power figures heavily. We are suckers for people who have higher status, perceived authority, or power. So, how do you get power? The first type of power is formal power. Formal power is conferred to a person through: Uniforms - Leonard Bickman first published a study in 1974 in the Journal of Applied … [Read more...] about The formal power of uniforms
Power and Likeability
Two axes of persuasion When I teach and coach people on presentations skills, I talk a lot about the two concepts of power and likeability. Being persuasive is more likely when you have high levels of both. Power: this is the idea of authority. People who have power have it because of their title, position, or status (formal power). They … [Read more...] about Power and Likeability
